VitisUNED researchers undertake multi-disciplinary research in the following key areas:
- The archaeology of vine-growing and wine. The process of domestication of the vitis vinifera. The institution of viticulture in the diverse wine producing territories.
- Ethnography: traditional production techniques and machinery in winemaking.
- Wine and wine culture in Ancient Mediterranean civilisations.
- Landscape and vineyard culture in the Middle Ages.
- Wine and the New Worlds.
- Cultural landscapes.
- Sociology, sociability, and socialization of the vineyard.
- The vocabulary of vines and wine.
- Legal and practical culture.
- Cultural and industrial heritage.
- Dynamics of prestige in Spanish wines.
- Biocultural history of vine varieties in Spain.
- The image: labels, advertising, film and photography.
- The presence and representation of the Spanish/European market of Latin American wines.
- GIS Cartography.